MoMAR

Group show:


Root Access

SEPTEMBER 6 2024 - SEPTEMBER 05 2025

ROOT ACCESS Opening Reception:
Friday September 6, 4pm - 7pm
(Entire Building & The Sculpture Garden)

ARTISTS:
Chia Amisola
Yoshi Sodeoka

Once again challenging MoMA's physical space and its limitations, internet artists Chia Amisola (b. in Manila, Philippines) and Yoshi Sodeoka (b. in Yokohama, Japan) are transforming the museum and its artworks by covering them with billboard posters and bright orange spiders. The exhibition title, ROOT ACCESS, refers to the highest level of administrative clearance within a computer system and gestures towards the artists' mischievous impulse, effectively hacking the visitors' art experience at MoMA.

Using the MoMAR v5 app, visitors can switch between two artworks: CONGRATULATIONS! PAMPLONA PARK SUBDIVISION by Amisola and The Flood - Multiplied by Sodeoka. On-screen, the real space of the museum vanishes behind either sales posters, advertisements, and lease announcements collected from Google Street View of Las Piñas, Philippines, or under gloomy, animated spiders of various sizes against a black background.

Amisola’s installation features the peaceful sound of birds chirping, evoking a stroll through the sunny town of Las Piñas, as posters from trucks, storefronts, and billboards pile up on the screen. After a few seconds, the viewers find themselves ensconced in a large advertising campaign guaranteeing the best deals. By overlaying MoMA's space with a visual reality from the other side of the globe, Amisola confronts us with the everyday visual impressions that shape life elsewhere. Critically reflecting on and challenging the idea of a curated space, Amisola hints at how powerful the narratives constructed by a collection can be in shaping our perception of a canon, and how commerce is intrinsically linked to the idea of culture serving the public.

Sodeoka creates a comparably invasive experience with his animation of spiders wriggling up the walls and ceilings of MoMA. Accompanied by a sound like shuffling playing cards, the orange spiders spread epidemically on a silky black background, subtly allowing the real space to shine through. The spider, a confounding yet astute symbol, represents both cunning and technical skill. Spider webs, the spider's essential tool for survival, symbolize not only the spider's home but also a trap for its prey. Created by Sodeoka but possessing a feral agency, the spiders cling to the artworks, highlighting their vulnerability in a ruthless but artificial nature, where only the strong, seemingly invincible walls of a museum can guarantee their survival and visibility.

Amisola and Sodeoka transform not only the walls and ceilings of MoMA but also the artworks and visitors into a vast projection screen. Having root access gives one the ability to execute any command, often equated with "superuser" privileges, allowing the user to bypass all security restrictions and effectively become the system's administrator. Both artists control the projected space by entirely covering it with animations as they navigate the exhibition rooms. Like tarpaulins, the animations overshadow any curatorial concept the museum intended, denying their interaction with the spectator. Artworks in museums are animated by human perception and seem pointless without it. Amisola and Sodeoka challenge our emotional interaction with art by forcing us to witness its disappearance and replacement. The tension between volatility and stability is a prominent theme in both artworks, as the transformation of the space creates a paradox. While the altered space denies interaction and silences dialogue with the artworks, it is only brought to life through human engagement and opens up a new interactive dimension beyond the physical realm.

Text written by Meral Karacaoglan

About the artists

Chia Amisola
Chia Amisola is an artist from Manila, Philippines devoted to the internet’s loss, love, labor, and liberation. They make ambiences, performances, and tools on third world infrastructure, intimacies, & identities. They organize Developh & the Philippine Internet Archive towards more poetic & archipelagic internets.
Link

Yoshi Sodeoka
Yoshi Sodeoka is a renowned artist known for his innovative exploration of various media and platforms, including video, gifs, and print. With a deep-rooted passion for music, his neo-psychedelic style is a direct reflection of his love and background in the field. Drawing inspiration from music culture such as noise, punk, metal and prog-rock, Sodeoka has developed a unique artistic vision that encompasses complex and mind-altering visuals.
Link

About the writer

Meral Karacaoglan is an Art Historian and Curator, based in New York. She works as a curator of the art collection of the United Nations Headquarters in Manhattan and is the founder of the artist residency program IST–BLN, an exhibition collaboration between the cities of Istanbul and Berlin. She holds a M.A. in Art History and studied in Berlin, Paris and Istanbul. Her research centers around modern and contemporary European art with a special methodological focus on Museum and Institutional History as well as Art History as Cultural History and Gender Studies.

Gallery

MoMAR is an unauthorized gallery concept aimed at democratizing physical exhibition spaces, museums, and the curation of art within them. MoMAR is non-profit, non-owned, and exists in the absence of any privatized structures. MoMAR uses Augmented Reality to display art in museums and gallery spaces around the world.

Downloading the MoMAR app, visitors hold their phones anywhere within the MoMA building to view alternate artworks from the MoMAR exhibit.

Download the MoMAR app below:

Visit Us

This time, MoMAR takes over the entire MoMA building, including the Sculpture Garden on the ground floor.

Originally MoMAR was located in the former Jackson Pollock room, The Estée and Joseph H. Lauder Gallery on the 5th floor. We chose the room for two significant reasons. Firstly, it was part of the permanent collection and used to remain unchanged within the walls of the museum. Secondly, it has a bench.

The gallery is open seven days a week from 10:30am – 5:30pm.

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